Jim Loehr is a New York Times bestselling author and the co-founder of the Johnson & Johnson Human Performance Institute in Orlando, Florida.

Jim’s insights are grounded in 40 years of work with some of the world’s greatest competitors, including such athletes as Monica Seles, Dan Jansen and Eric Lindros. Throughout his career, Jim has focused on helping people perform at their peak during periods of stress and uncertainty. His groundbreaking observations apply to many important life pursuits such as career advancement, academic achievement and effective parenting. The books below represent a lifetime of research and demonstrate Jim’s unique ability to distill complex data about human psychology and physiology into clear, actionable strategies to improve the quality and character of one’s life.




In The Only Way to Win, Jim Loehr draws upon two decades of work with Fortune 500 executives; world-class athletes such as Monica Seles, Dan Jansen, and Eric Lindros; and other high achievers at the Human Performance Institute (HPI) to reveal surprising insights about achievement motivation. Specifically, Loehr finds that the blind pursuit of external achievement often results in emptiness, addiction, and, ironically, poor performance. It’s not really about what you achieve, he argues, it’s about who you become as a consequence of the chase. BUY NOW




In his groundbreaking new book, Dr. Jim Loehr, New York Times bestselling coauthor of The Power of Full Engagement, examines the way we tell stories about ourselves to ourselves — and, most important, the way we can change those stories to transform our business and personal lives. BUY NOW






This groundbreaking New York Times bestseller has helped hundreds of thousands of people at work and at home balance stress and recovery and sustain high performance despite crushing workloads and 24/7 demands on their time. BUY NOW






For nearly a quarter of a century, top sports psychologist James E. Loehr has been training world-class athletes, from Olympic gold medalist speed-skater Dan Jansen to tennis stars Monica Seles and Jim Courier His bestselling book, Mental Toughness Training for Sports, is a classic. In The New Toughness Training for Sports, he offers a toughness program that allows you to play at the very top of your game–every time. You’ll learn how to trigger you Ideal Performance State (IPS) on demand and gain the heightened physical, mental, and emotional mind-body toughness so vital to sports. BUY NOW



TOUGHNESS TRAINING FOR LIFE: A Revolutionary Program for Maximizing Health, Happiness and Productivity

Sports psychologist and trainerJim Loehr applies his expertise from the playing field to the trials and tribulations of everyday life. Drawing on years of research and experience, Loehr provides a step-by-step approach that combines mental and physical conditioning with the latest scientific advances in nutrition to create a mind-body synergy that reinforces the immune system, builds energy levels, and toughens you up all-around. BUY NOW



THE CORPORATE ATHLETE ADVANTAGE: The Science of Deepening Engagement

In The Corporate Athlete Advantage, Jim Loehr correlates the challenges of professional athletics to the performance requirements inherent in the corporate world. This engaging, data-driven book defines why managing your energy, not your time, is the key to higher productivity, engagement and emotional resilience. BUY NOW






Renowned motivational coach of world-class athletes turns his attention to those in the corporate world. In Stress for Success, business people get a practical, performance-based program to strengthen their physical, mental and emotional resilience. Loehr’s 30-day program shows readers how to gradually make the kind of personal lifestyle changes that bring about the kind of high-level performance demanded of people at every level of the corporation. BUY NOW